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Strategic Support
Before & During Emergencies

Specializing in the combination of the latest research and practical experience to bring you true subject matter expertise in mass notification strategies, message development, and all associated governance.

Confidence Through Competence

Advocating actionable strategies, alerts, and communications

Leadership

Too many people confuse the terms best practice and current practices. The Alerting Authority sets the standard on how to send alerts and warnings. Just because it’s what you are currently doing, doesn’t make it the best.

Public engagement

Here to support you before and through your actions during an emergency including communication with external agencies and businesses.

Customized Training

Seek guidance from industry leaders, because true best practices are always changing and evolving. Our goal is to meet your specific needs and challenges.

Resources

Not all resources are created equal. Surround yourself with experts in the field and information to help you decide what services best fit your needs.

Testimonials

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Dr. Jeanette Sutton,

Associate Professor, University at Albany,

Director of the Emergency &

Risk Communication Message

Testing Lab

“As one of the foremost experts on AMBER and missing persons alerts, Eddie brings wisdom and humility that comes from experience. He serves as a trusted voice to policy makers and practitioners alike.”
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Carrie Gordon, Program Manager,

WSP Missing and

Unidentified Persons Unit

“Eddie and I have become colleagues and friends and I have the utmost respect for him in the area of emergency alerting and missing child cases. He is a strong advocate for alerting and successful public outreach.”
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Colleen Nick

 Founder of

the Morgan Nick Foundation

“What makes him special is that even with all of the data to back up his actions and recommendations, he's never lost sight of the critical fact that these incidents aren't just numbers. They are real people and impact real families and communities. He truly believes that if we put the right tools in the right hands, miracles can happen.”
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